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Sales Development Representative

Work Experience : 2 - 4 years

Job Description

This role is responsible for qualifying leads at the initial stages in the sales funnel. They must be equipped with well researched information about their prospects/potential clients. Have good knowledge of the prospect’s industry, sales process, competition, and compelling events to make effective and meaningful conversations. They must proactively reach out to potential leads or promptly follow up with those who have inquired about your company and offerings via phone, email, and social media. The territory of coverage includes North America.

Responsibilities may include, but are not limited to:

  • Follow-up on inbound marketing leads and identify qualified opportunities providing appropriate levels of information at the right time for interested prospects
  • Be responsible for educating and developing prospects leading to hand-off to sales teams
  • Identify key players, researching and obtaining business requirements, and present solutions to begin the sales cycle
  • Profile strategic accounts identifying key individuals, researching and obtaining business requirements, and presenting solutions to start the sales cycle
  • Set appointments for the sales team when a lead reaches a qualified stage
  • Nurture new marketing leads by educating and developing prospects until they are ready to speak with a field sales rep
  • Collaborate with sales and marketing team members on strategic sales approach
  • Ensure successful follow through of sales cycle by maintaining accurate activity and lead qualification information in CRM applications
  • Educate prospects/customers about terminology, features, and benefits of products in order to drive engagement
  • Determine and understand a prospect company’s primary business issues to match a fitting solution
  • Drive traffic to various online and offline events including (but not limited to) tradeshows, webinars, and seminars

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