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Marketing Operations Manager

Work Experience : 9-15 Years

Job Description

Are you an experienced and ambitious Marketer looking for a new challenge and an
opportunity to advance your career? If you are able to manage marketing operations and go
deep dive into analytics/dashboards, we have the perfect job for you! We are looking for a
dynamic Marketing Operations Lead/Manager to lead our marketing dream team and support
them with his/her leadership and expertise.

Key Functional Areas of Responsibility

Managing the alignment around technology, process, and data.

Looking after technical aspects of key marketing systems (marketing automation, CRM,
integrations) used to generate, distribute, and report on leads.

Establish and maintain scalable processes that ensure best practices in campaign and
lead management.

Create and maintain all types of reports and dashboards on marketing/sales activities
and effectiveness.

Proactively explore data to find trends, discover KPIs, and apply proper hypothesis
testing.

Provide recommendations that enhance future marketing strategies.

Develop robust KPIs and scorecards for marketing performance monitoring.

Evaluate new technologies and add-on applications to improve and optimize marketing
team performance.

Manage governance and access roles for all the processes and technologies.

Professional Competencies

Passion for Marketing and Analytics.

Outstanding ability to think creatively, and identify and resolve problems.

Attention to detail and the ability to effectively multi-task in a deadline-driven
atmosphere.

Ability to learn new industries and new business types quickly and can apply this
knowledge to internet marketing initiatives and achieving goals.

Excellent analytical, organizational, project management, and time management skills.

Professional Skills & Qualifications

Minimum 7+ years of Marketing Ops experience managing operations across marketing
and sales in B2B space.

A clear understanding of marketing forecast, growth analysis, traffic estimation, etc.

Ability to segment audiences and build funnels/reports/dashboards to reach customers
at various stages of their journey.

In-depth experience with Marketing Automations, CRM systems, Project Management tools, performance marketing, lead generation, and customer acquisition strategies.

Outstanding communication, presentation, and leadership skills.

Strategic thinker with outstanding analytical skills.

Experience with bid management tools (e.g., Marin Software, Google DoubleClick,
Adwords/Bing Ads advanced bidding tools) will be an advantage.

Apply for Marketing Operations Manager





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